- Kapferer, Jean-Noël
Kapferer, Jean-Noël (Personal Name)
Machine generated authority record.
Work cat.: (): Kapferer, Jean-Noël, Strategic brand management : creating and sustaining brand equity long term, 2003.
Machine generated authority record.
Work cat.: (): Kapferer, Jean-Noël, Strategic brand management : creating and sustaining brand equity long term, 2003.