Normal view
MARC view
- Communication in marketing.
Entry Topical Term
001 - CONTROL NUMBER
- control field: 4181
003 - CONTROL NUMBER IDENTIFIER
- control field:
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20181212143334.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 181212|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency:
- Transcribing agency:
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name as entry element: Communication in marketing.
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: ()0: 8th ed 4179, Integrated Advertising, promotion,and Marketing Communications, 2007.