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Successful direct marketing methods

By: Stone, Bob.
Contributor(s): Jacobs, Ron.
Material type: materialTypeLabelBookPublisher: New Delhi: Tata Mc Graw Hill, 2001Edition: 7th ed.Description: 577p.ISBN: 9780658001451.Subject(s): Direct marketingOnline resources: Click here to access online Summary: Covers all aspects of direct marketing, including e-business, e-commerce, and e-services.
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Books Books Ziauddin Faculty of Engineering, Sciences, Technology & Management

 

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HF5415.126 STO 2001 (Browse shelf) Available 22995

Covers all aspects of direct marketing, including e-business, e-commerce, and e-services.

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