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Successful Direct Marketing Methods.

By: Stone, Bob.
Contributor(s): Jacobs, Ron.
Material type: materialTypeLabelBookPublisher: New Delhi : Tata Mc Graw Hill, 2001Edition: 7th ed.Description: 577p.ISBN: 9780658001451.Subject(s): Direct marketingOnline resources: Click here to access online Summary: Covers all aspects of direct marketing, including e-business, e-commerce, and e-services.
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Books Books Ziauddin Faculty of Engineering, Sciences, Technology & Management Library - N
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HF5415.126 STO 2001 (Browse shelf) Available 22995
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HF5415 TAY 2004 Marketing Communications: HF5415 TAY 2004 Marketing Communications : HF5415.1255 MAR 2013 Designing B2B Brands : HF5415.126 STO 2001 Successful Direct Marketing Methods. HF5415.13 JOH 2015 Purchasing and Supply Management : HF5415.13 KOT2016 Marketing Management. HF5415.13 LOV 2016 Services Marketing :

Covers all aspects of direct marketing, including e-business, e-commerce, and e-services.

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