Normal view MARC view ISBD view

Designing B2B Brands : Lessons from Deloitte and 195,000 Brand Managers

By: Martinez, Onaindia.
Contributor(s): Resnick, Brian.
Material type: materialTypeLabelBookPublisher: Hoboken : Wiley, 2013Description: 224p.ISBN: 9781118457474.Subject(s): Trademarks -- Design | Brand name products -- Management | Corporate image | Logos (Symbols) -- Design | Industrial marketing -- ManagementOnline resources: Click here to access online
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Call number Status Date due Barcode
Books Books Ziauddin Faculty of Engineering, Sciences, Technology & Management Library - N
On Display
HF5415.1255 MAR 2013 (Browse shelf) Available 23097

include index.

There are no comments for this item.

Log in to your account to post a comment.