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Integrated Advertising, promotion,and Marketing Communications

By: 8th ed.
Contributor(s): Yankah, Kojo.
Material type: materialTypeLabelBookPublisher: Delhi : Manak Publications in collaboration with Icons Media, 2007Description: xiv, 361 p. : ill.ISBN: 8178271532.Subject(s): Branding (Marketing) | Communication in marketing | Branding (Marketing) | Communication in marketingOnline resources: Click here to access online
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Item type Current location Call number Status Date due Barcode
Books Books Prof. Naeem A. Jafarey (Central) Library
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HF541.1255 COL158 2017 (Browse shelf) Available 17371

Includes index.

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