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Marketing Management.

By: Kolter, Philip.
Contributor(s): Keller, Kevin Lane.
Material type: materialTypeLabelBookPublisher: Chennai : Pearson; 2016Edition: 15th ed.Description: xxvi,121p.ISBN: 9789332557185.Subject(s): Marketing -- Management | Consumer behavior | Market surveys | Internet marketing
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HD31 BAR 2015 Gaining And Sustaining Competitive Advantage. HD 38 HAN 2015 Introduction to supply chain management HD69.B7 KAP 2001 24Brand Mantras : HF5415.13 KOT2016 Marketing Management. HF5415.13 MCC 2002 Basic Marketing: Qa 76.5 H767 2000 Computers, communications, and information : QA76.6 PRE 2014 Software engineering

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