Marketing Management.
By: Kolter, Philip.
Contributor(s): Keller, Kevin Lane.
Material type: BookPublisher: Chennai : Pearson; 2016Edition: 15th ed.Description: xxvi,121p.ISBN: 9789332557185.Subject(s): Marketing -- Management | Consumer behavior | Market surveys | Internet marketingNo physical items for this record
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HD31 BAR 2015 Gaining And Sustaining Competitive Advantage. | HD 38 HAN 2015 Introduction to supply chain management | HD69.B7 KAP 2001 24Brand Mantras : | HF5415.13 KOT2016 Marketing Management. | HF5415.13 MCC 2002 Basic Marketing: | Qa 76.5 H767 2000 Computers, communications, and information : | QA76.6 PRE 2014 Software engineering |
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