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Customer relationship management : concepts and technologies
By: Buttle, Francis
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Material type: 
BookPublisher: Amsterdam : Elsevier, 2004Edition: 4th ed.Description: xviii,359p.ISBN: 9781138498259.Subject(s): Customer relations -- Management | Relationship marketing | Customer services -- Management | Customer relations
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Ziauddin Faculty of Engineering, Sciences, Technology & Management Library - N On Display | HF 5415.BUT 2004 (Browse shelf) | Available | 22713 |
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| HF 5387 SHA 2006 Cases in Business Ethics. | HF5410.B8 BPP 2009 Business Essentials : | HF5415 BHA 2019 Social Media & Mobile Marketing. | HF 5415.BUT 2004 Customer relationship management : | HF5415 CHA 2000 New Marketing Strategies : | HF5415 CHA 2011 Brand Valued : | HF5415 CRA 2009 Strategic Marketing. |
includes index.
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