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1. Advertising :

by Felton, George | Felton, George.

Edition: Third edition.Material type: book Book Publisher: New York W.W.Norton & Company 2013Availability: Items available for loan: Ziauddin College Of Media Science Library (2). Location(s): On Display HF 5823 FEL 2013.

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2. Advertising

by Jefkins, Frank William | Yadin, Daniel (editor).

Edition: 4th ed.Material type: book Book; Format: print Publisher: Philadelphia : Macdonald and Evans, 2000Availability: Items available for loan: Ziauddin College Of Media Science Library (1). Location(s): On Display HF 5415 JEF 2000.

3. Advertising and Promotion: An Integrated Marketing Communications Perspective

by Belch, George E | Belch, Michael A.

Edition: 11th ed.Material type: book Book; Format: print Publisher: New York : McGraw-Hill Education, 2018Availability: Items available for loan: Ziauddin Faculty of Engineering, Sciences, Technology & Management Library - N (1). Location(s): On Display HF5823 BEL 2018.

4. Advertising and reality : a global study of representation and content

by Hetsroni, Amir (editor).

Material type: book Book; Format: print Publisher: London : Continuum, 2012Online access: Click here to access online Availability: Items available for loan: Ziauddin College Of Media Science Library (2). Location(s): On Display HF 5823 HET 2012.

5. Advertising, promotion, and new media

by Stafford, Marla R. (editor) | Faber, Ronald J. (editor).

Material type: book Book; Format: print Publisher: New Delhi : Prentice-Hall of India, 2005Availability: Items available for loan: Ziauddin College Of Media Science Library (2). Location(s): On Display HF 6146 STA 2005.

6. Contemporary Advertising.

by Arens, William F.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill, 2004Online access: Click here to access online Availability: No items available Checked out (1).

7. Integrated advertising, promotion & marketing communications

by Clow, Kenneth E | Baack, Donald.

Material type: book Book; Format: print Publisher: New Delhi : Pearson, 2017Online access: Click here to access online Availability: Items available for loan: Ziauddin College Of Media Science Library (1). Location(s): On Display HF 5415 COL 2017.