Consumer behaviour.
By: Webb, Karen.
Contributor(s): Hertz, Caryl (Editor).
Material type: BookPublisher: Boston : McGraw-Hill , 2005Description: xiv,418p.ISBN: 9780074713433.Subject(s): Consumer behavior | Marketing | Marketing--ManagementItem type | Current location | Call number | Status | Date due | Barcode |
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Books | Ziauddin Faculty of Engineering, Sciences, Technology & Management Library - N On Display | HF 5415.32 WEB 2005 (Browse shelf) | Available | 22714 |
includes index.
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