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_c9164 _d9164 |
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| 001 | 22758 | ||
| 003 | ZUFESTM-N | ||
| 005 | 20211222102736.0 | ||
| 008 | 211222b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9789332587687 | ||
| 040 | _cZUFESTM-N | ||
| 050 | _aHF5415.13 | ||
| 100 |
_a Lovelock, Christopher H _910186 |
||
| 245 |
_aServices Marketing : _bPeople Technology Strategy. |
||
| 250 | _a8th ed. | ||
| 260 |
_aNoida : _bPearson, _c2016. |
||
| 300 | _axxii, 817p. | ||
| 650 |
_aService industries _vMarketing _914435 |
||
| 650 |
_aProfessions _vMarketing _914436 |
||
| 650 |
_aMarketing _vManagement _911301 |
||
| 650 |
_aCustomer services _vMarketing _914437 |
||
| 650 |
_aRelationship marketing _910042 |
||
| 650 |
_aCustomer services _910190 |
||
| 700 |
_a Wirtz, Jochen _910191 |
||
| 700 |
_aChatterjee, Jayanta _914438 |
||
| 856 | _uhttps://www.amazon.com/Services-Marketing-People-Technology-Strategy-dp-194465979X/dp/194465979X/ref=dp_ob_image_bk | ||
| 942 |
_cBK _2lcc |
||