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The Consumer Mind.: Brand perception and the implication for marketers

By: Material type: TextPublication details: London : KoganPage, 2012.Description: 178pISBN:
  • 9780749465704
Subject(s): NLM classification:
  • HF5415.32
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Ziauddin Faculty of Engineering, Sciences, Technology & Management Library - N On Shelve HF 5415.32 MAR 2012 (Browse shelf(Opens below)) Available 21175

Including Index

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