00822nam a22002657a 4500 2649 2649 ZCOMs 17371 20260128043034.0 211210b xxu||||| |||| 00| | eng d 9781292222691 ZCOMs HF4515 Clow, Kenneth E. 12594 Integrated advertising, promotion & marketing communications New Delhi: Pearson, 2017 508 p. Includes bibliographical reference and index. Communication in marketing. 4181 Advertising 5612 Sales promotion 11272 Direct marketing 11023 Baack, Donald 12595 https://books.google.com.pk/books?id=4gYyvgAACAAJ&dq=9781292222691&hl=en&sa=X&redir_esc=y BK lcc 0 0 lcc 0 0 H ZCOMS NAJ DISPLAY 2018-09-26 0 HF 5415 CLO 2002 17371 2018-12-12 00:00:00 2026-01-28 BK