TY  - BOOK
AU  - David A. Aaker,
AU  -  Leone, Robert P
AU  - Day, George S
TI  - Marketing Research
SN  - 9788126587438
AV  - HF54  
PY  - 2019///
CY  - New Delhi
PB  - Wiley
KW  - Marketing research
N1  - includes index
ER  -