@book{7287,
	author = { Grant, Robert M},
	title = {Contemporary Strategy Analysis.},
	publisher = {Blackwell,},
	year = {2005.},
	address = {Malden :},
	edition = {5th ed.},
	url = {https://books.google.com.pk/books?id=ueoRaHFe93QC&source=gbs_similarbooks}
}