a skill-building approach Sekaran, Uma creator Bougie, Roger text xxu New York John Wiley 2020 7th ed. monographic eng

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xxiii,420p. Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter. includes bibliography ,glossary and index. Business Methodology Research Business Research HD30.4 9781119663706 211215 20260403150155.0 22755