TY  - BOOK
AU  - Jobber, David
AU  - Fahy,  John 
TI  -  Foundations of Marketing
SN  - 9780077121907
AV  - HF5415 
PY  - 2009///
CY  - London
PB  - McGraw-Hill
KW  - Marketing
UR  - https://www.amazon.co.uk/Foundations-Marketing-David-Jobber/dp/0077121902
ER  -