TY  - BOOK
AU  - West, Richard
AU  - Turner, Lynn H.
TI  - Introducing communication theory: analysis and application
SN  - 9780071252928
AV  - Q360 
PY  - 2014///
CY  - Boston
PB  - McGraw-Hill
KW  - Communication
KW  - Information theory
N1  - Include index
N2  - This text introduces the field of communication to students who may have little or no background in communication theory. Its three overriding goals are to help students understand the pervasiveness of theory in their lives, to demystify the theoretical process, and to help students become more systematic and critical in their thinking about theory
UR  - https://books.google.com.pk/books?id=CyqYygAACAAJ&dq=9780073534282&hl=en&sa=X&redir_esc=y
ER  -