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Martinez, Onaindia

Designing B2B Brands : Lessons from Deloitte and 195,000 Brand Managers - Hoboken : Wiley, 2013. - 224p.

include index.

ISBN: 9781118457474

Subjects--Topical Terms:
Trademarks--Design
Brand name products--Management
Corporate image
Logos (Symbols)--Design
Industrial marketing--Management

LC Class. No.: HF5415.1255

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Ziauddin University
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The Ziauddin University Library Network has the following fifteen libraries in different faculties and colleges at different campuses. The prime goal of these libraries is to provide quality information to support and strengthen the university and hospitals' academic, research and patient care programs

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