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1. Advertising and Promotion: An Integrated Marketing Communications Perspective

by Belch, George E | Belch, Michael A.

Edition: 11th ed.Material type: book Book; Format: print Publisher: New York : McGraw-Hill Education, 2018Availability: No items available

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2. Business Ethics Decision making : Decision Making for Personal Integrity and Social Responsibility.

by Hartman,Laura P | DesJardins, Joseph R | MacDonald, Chris.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Education, 2018Online access: Click here to access online Availability: No items available

3. Consumer Behavior : Building Marketing Strategy.

by Mothersbaugh, David L | Hawkins, Del I | Mothersbaugh, Linda L.

Edition: 13th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Education, 2016Online access: Click here to access online Availability: No items available

4. Introduction to Operation Research.

by Hillier, Frederick S | Hillier ,Frederick S | Lieberman, Gerald J.

Edition: 10th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Education, 2015Online access: Click here to access online Availability: No items available

5. Management Information Systems.

by Behl, Ramesh | O'Brien, James A | Marakas, George M.

Edition: 12th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chennai : McGraw-Hill Education, 2019Availability: No items available

6. Operations Management.

by William J. Stevenson.

Edition: 12th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chennai : McGraw-Hill Education, 2018Availability: No items available

7. Public Finance.

by Rosen, Harvey S | Gayer, Ted.

Edition: 10th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Education, 2014Online access: Click here to access online Availability: No items available

8. Supply Chain Logistics Management

by Donald J. Bowersox.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chennai, McGraw Hill Education, 2018Availability: No items available